Our transparency in plain text
How we make our living, how we rank tools, how we flag commercial links, and what we do with your data. Everything is here, in plain text.
Our 4 principles
Editorial independence
Our reviews, rankings and comparisons are written without commercial interference. No payment from a vendor can buy a better rating or ranking.
Transparent affiliation
Some outbound links are affiliate links: we earn a commission if you purchase through them, at no extra cost to you. This revenue funds the site.
Sponsoring is identified
When content is sponsored (article, featured slot, newsletter), it's explicitly flagged with « Sponsored » or a dedicated badge. No opacity.
Data is respected
No data resale. Emails and form submissions are used only for direct exchanges with you, in compliance with GDPR.
How we make our living
Three sources, one rule
None gives the right to a better ranking. Visitors never pay anything.
Commission earned when you purchase through a flagged affiliate link. No extra cost to you.
Featured slots, sponsored articles, newsletter pushes — always identified. See the Media Kit.
Providers (agencies, consultants, training) pay us per qualified match. See AI Services.
How we rank tools
Our reviews, comparisons and rankings rely on objective, publicly stated criteria. Money doesn't change the ranking — quality does.
Output quality
Objective performance on representative use cases (text, image, audio, code…). Tested on standardised prompts.
Pricing & value-for-money
Real free plans, useful paid tiers, clear limits. No misleading pricing.
Usability & UX
Onboarding, learning curve, interface quality, mobile, accessibility.
Integrations & API
Native connectors, API quality, ecosystem, automation possibilities.
Support & documentation
Support reactivity, docs quality, community, learning resources.
Security & compliance
Hosting, GDPR, EU AI Act, user data handling, on-premise / SOC 2 options.
How to identify link types
Editorial link
Standard link inserted by our team to cite a tool, source or article. No financial counterpart.
Affiliate link
Commercial link, flagged with an « affiliate link » mention nearby or a transparency banner. Commission on purchase, no extra cost to you.
Sponsored content
Article, featured slot or newsletter push paid by a vendor. Always flagged with « Sponsored », a badge or an explicit banner.
Your data & privacy
🔒 What we do
- ✓Newsletter: email used only for the monthly send. 1-click unsubscribe.
- ✓Forms: information shared only with the relevant recipients (team, selected providers).
- ✓GDPR-compliant and European hosting.
- ✓Anonymised audience metrics (aggregated).
⛔ What we never do
- ×No resale of emails or data.
- ×No user profile sharing with third parties.
- ×No spam: we only send the monthly newsletter or responses to your direct requests.
See our privacy policy for the legal details.
FAQ — Transparency
How do I know if a link is affiliated?▼
Affiliate links are flagged directly nearby (with an « affiliate link » mention) or via a transparency banner in the footer/article. With no such mention, the link is a standard editorial link.
Can you accept money to change a ranking?▼
No, never. Our rankings (Top 10 AI, comparisons, reviews, selections) are produced by our team based on objective criteria. Sponsored content is always flagged as such and never influences editorial rankings.
How are you funded?▼
Three main sources: (1) affiliate commissions on purchases, (2) clearly identified ad revenue (featured slots, sponsored articles, newsletter pushes — see our Media Kit), (3) B2B lead-gen services to providers (agencies, consultants, training). Visitors never pay anything.
What do you do with the data you collect?▼
Newsletter and form emails are used only for direct exchanges (responses, provider proposals, monthly newsletter). No resale. 1-click unsubscribe. See our privacy policy.
What about generative AI? Do you publish AI-written content?▼
We use AI tools to assist with writing and analysis, but every piece is reviewed and validated by a human before publication. We refuse raw LLM-generated content without human review, including for guest articles.
How can I report problematic content?▼
Write to us via the Contact page with the URL and reason. We review every serious report and correct quickly when needed.
Got a question? We're listening.
Question about a ranking, a suspicious link, content to fix: write to us — we review every message.